Let's Build a Plan to Fit Your Business Needs
WEB DEVELOPMENT / SEO
Your website is the most important aspect of your business, and is the key piece to your brand. Strategies around your website can include SEO keyword analysis, content creation, enhancing on-page content, increasing newsletter signups, identifying key buyer personas, competitive analysis, link building strategies, and so much more!
EMAIL MARKETING
Once you start building a database of customers and prospects, it’s essential to engage those audiences over time. I can help you build email campaigns and email automations to activate your prospects and drive them to the website, so when they are ready to make a purchase it is a simple decision. And recurring revenue from existing customers is very important, whether it’d be with cross-sell campaigns for new products, driving utilization on the services they already use, or being referred to their network.
SOCIAL MEDIA MANAGEMENT
Building a Facebook page is one thing, but actively posting on it and growing your community is another. I can help you grow your social communities on Facebook, Twitter, Instagram, Pinterest, and LinkedIn and find the best ways to reach your target audience. Since I have a graphic design background, I will be able to create custom graphics as needed for your pages and work with your brand to develop eye-catching imagery along with posts. And if the budget allows, online advertising is a great way to generate leads for your website through these social communities!
CONTENT CREATION / GRAPHICS / BLOGS
Content is King! And sometimes finding something to write about (or the time to do it) is just impossible. I can help generate content for your website, product pages and blog to enhance the SEO value of your website and improve organic ranking. I can also write email newsletters, email campaigns, press releases, sales sheets, presentations – you name it!
EVENT & TRADESHOW MANAGEMENT
If you attend a lot of tradeshows then you know how much work goes into getting ready for each show. From the paperwork, tradeshow graphics, promotional items and giveaways on the table, email marketing pre- and post-show, and customer appreciation events, the list is just endless. I will help you manage your tradeshow calendar and make sure you’ve thought of everything down to the last box shipped to the show. I’ve managed anything from a small 10x10 booth, to a customer appreciation event for 250 people, to a charity golf tournament!
ONLINE REPUTATION MANAGEMENT
Managing your online reputation is a critical part of building your brand, and is often thought of just for consumer products or restaurants. But in fact, 68% of consumers trust opinions online for ANY industry. So what does your company look like in an online search? I know it's the first thing I'll look at when you write to me!